MSL Talk
MSL Talk
MSL Talk, hosted by Tom Caravela, MSL Recruiter and Founder of The Carolan Group, offers insights for Medical Science Liaisons, aspiring MSLs, and Medical Affairs leaders.
Tom Caravela
PodcastAI
PodcastAI

Activity to Impact: How MSLs Prove Value

E289 • Feb 10, 2026 • 34 mins

Tom Caravela and Dee Dee Gwinn explore the evolving value of medical affairs, starting with the significance of wearing red for heart awareness. They discuss the challenges and misconceptions surrounding the value of Medical Science Liaisons, emphasizing the importance of impact over mere activity. The conversation highlights MSL contributions from internal perspectives and strategies for demonstrating value to external stakeholders, illustrated by a case study of high-value MSL collaboration. Leadership advocacy and practical advice for MSLs on showcasing their value are covered. The episode concludes with a focus on maintaining a value-driven mindset, strategic actions, and expressions of gratitude to the audience.

Key Points

  • Focusing on the impact of activities, rather than just the quantity, helps MSLs demonstrate true value by showing tangible improvements in clinical behavior and patient outcomes.
  • MSLs need to own their narrative by effectively communicating their contributions and successes to internal stakeholders, rather than allowing others to take credit for their work.
  • Building trusted relationships with KOLs and becoming thought partners can lead to significant advancements, such as successfully conducting impactful studies that improve patient safety and outcomes.
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